Affiliate Program Toolkit

$500 USD (excl. VAT)

The Affiliate Program Toolkit is the ULTIMATE resource for online business owners who want to say 'goodbye' to winging it and 'hello' to a step-by-step path & done-for-you templates to help them set up, manage, and grow an evergreen affiliate program to sell more of their digital products.

  • My aim with the Affiliate Program Toolkit was to create the quickest, easiest, & most efficient way for digital product creators to start an affiliate program based on a foundation of meaningful connections!

    Here's a quick overview of what you get when you open the Affiliate Program Toolkit:

    • Step-by-step strategies to help you from set-up to ongoing affiliate program management

    • Plug-and-play templates from affiliate outreach to promotional materials

    • Easy-to-follow tutorials to guide you through the affiliate program process

    • Ongoing help from me in the private community and, if you add it on, three months of access to Weekly Office Hours

    • Immediate & ongoing access to the Affiliate Program Toolkit

    • Access to any future improvements to the Affiliate Program Toolkit at no extra cost

    • The Toolkit is hosted in ThriveCart Learn, which you can access from a desktop or smart phone

    • Any video lessons include playback speed controls, closed captions, and transcripts

    • Exclusive access to my Customer-Only Facebook Group for extra support

    • Business owners who have a validated digital product (i.e. you’ve made some sales already and want to keep growing!)

    • Digital product creators who want to increase their product sales and diversify your income.

    • Someone who wants to start an affiliate program but needs a guide & a starting point! Sorta like if IKEA sold affiliate programs (without the complicated instructions)!

    • Leaders who want to provide their team with the tools they need to create a successful affiliate program for their brand.

  • If you open the Affiliate Program Toolkit and decide it isn't right for you, you can reach out to me within 14 days of your purchase to get a full refund.

    There’s only ONE question asked: Please tell me the main reason you weren’t happy with the Affiliate Program Toolkit, so I have the opportunity to make it better for future customers.

    No proof, no pressure, and no problems!

FROM STRATEGY TO SYSTEMS

affiliate programs made simple

There are so many moving pieces to an affiliate program but I got you! With my Roadmap, I’ll walk you through each stage of the Affiliate Program Toolkit.

  • We’ll start with the step-by-step strategy guide so you know exactly what your affiliate program structure looks like (& how much commission to give!)


  • Next up, systems! Build out streamlined systems with templates for affiliate management, collaboration planning, and workflows for outreach.


  • Create your sales assets. Affiliates always share more when they have something to share in the first place! I’ll show you how to create your promotional assets for your affiliate program.


  • Grow & manage your program. Learn how to find & pitch to potential affiliates as well as how to handle day-to-day management of your program.


kind words & reviews for the affiliate program toolkit

  • The Affiliate Program Toolkit is hands-down the best money I’ve ever spent on an online course, ever (and I’ve spent THOUSANDS). When I was offered an exciting affiliate opportunity, I felt so confident in my welcome guide, my software setup, and my follow-up emails thanks to Zoe’s affiliate program in a box. If you’re looking to set up an affiliate program for your digital product, this Toolkit is a must-have.

    - Alysha DeMarsh

  • Oh my gosh. The Affiliate Program Toolkit is the most useful, in-depth, and well organized program I have EVER purchased. I'm finally digging in, and instead of being overwhelmed with 'things to do' like I usually am after purchasing a course, I'm bowled over by what you've already done and created for me to use. THANK YOU!!!!

    - Ashton Whitney Robertson

  • Zoe Linda is the only person I trust when it comes to setting up and running successful affiliate programs. Even if you think you know what you're doing, her Affiliate Program Toolkit covers so many strategies you've never even considered. The Toolkit truly goes above and beyond. And the incredible done-for-you resources mean you can take action quickly and get on with other (equally important!) business tasks.

    - Elizabeth Goddard

  • Before working through Zoe’s Toolkit I already had an affiliate program, but I was mostly just letting it run on its own aside from providing affiliates with swipe copy and graphics. There’s more to it than that, and I have lots of ideas on how to not only grow my program but also empower my affiliates to be able to generate more sales so they can earn more!

    - Kory Woodard

  • Zoe's Affiliate Toolkit has everything you need and more to start your own affiliate program. Not only does it guide you through everything you need to know and the steps you need to take to get everything set up but it also fills you with confidence about your ability to run a successful affiliate program.

    - Dani Fairhurst

  • The Affiliate Toolkit gave me the exact information I needed to begin building a proper affiliate program. Prior to the program, I didn't know how to support my affiliates or even find new ones! Affiliate Toolkit opened my eyes -- I now have all the resources I need to thrive.

    - Rae Targos

  • I have already saved time using the toolkit - I can easily procrastinate on a task but the templates (Airtable and Asana particularly) prevented this from happening. I have only recently launched my Pinterest course, so in February will be working on my affiliate program and expect to see some great results after using Zoe’s Toolkit!

    - Eve Tokens

  • I was at a loss how to start an affiliate program before I took the Toolkit. I had people asking me but I didn't feel confident on the tech, the assets or even what cookie length to use. After the Toolkit, I feel 100% confident, I've got the right tech, I'm creating assets and I feel it will be a success for me but also for my affiliates!

    - Angela Tempest

  • The Affiliate Program Toolkit saved me loads of time (and stopped me worrying about messing up my outreach) by showing me the best practice way to implement my affiliate program. It only took a few days to go through the training and set up my program, and I've already onboarded my first affiliate and made an extra 20 sales.

    - Neil Anderson

  • I'm love, love, LOVING the Affiliate Program toolkit! I got about 90% of my affiliate program set up in a day mostly because of the easy to follow step by step processes Zoe has PLUS the swipe copy you can just copy/paste/tweak to make your own. I can't wait to share it with my course peeps now, I know they're going to love it!

    - Ruth Ridgeway

  • Zoe's Affiliate Toolkit combines great strategy with time-saving templates and resources. My affiliates are excited about it too! Her customer service is unbelievable and she was there for every question I had along the way

    - Kerstin Cable

  • Just wanted to send you a virtual love note to share how much I absolutely am in love with the affiliate program toolkit. I'm about to launch a new product and people have been asking to join the affiliate program for it.Your toolkit has made it remarkably easy for me to literally get the program off the ground in literally minutes. Amazing value. Thank you for sharing this with your people. I'm absolutely obsessed with it!

    - Eden Fried

  • Zoe makes creating an affiliate program effortless, her step-by-step guide removes the anxiety and stress outta setting it all up! In my own business I like to keep things simple, and this toolkit has helped me create a solution that works!

    - Jonathan

  • If you've been curious about starting your own affiliate program, you absolutely WILL NOT find a better place to learn this. Zoe is constantly adding to and making better this toolkit - she's dedicated to helping you nurture your program.

    - Kimi

  • The toolkit is SUCH an amazing resource for anyone starting an affiliate program, I love it so much I share it with everyone I know who is interested in affiliates! Zoe is so knowledgeable and amazingly helpful - I have been blown AWAY! 🤩

    - Sue

  • By following your email swipe and long & short copy suggestions - I've created content for my brand for the whole year... I'm going to be repurposing until the end of 2020... that was a great added bonus for creating all that content! Great course.

    - Maryke Fichardt

  • Let me put it this way - I literally made money in my sleep last night because of this programme. I don't think it's for everyone BUT if you have a client base/business community/ a bit of an audience or email list, having a high-integrity affiliate programme is something I'd recommend doing sooner rather than later.

    - Maggie Giele

Affiliate Program Toolkit Roadmap

There are so many moving pieces to an affiliate program - where do you start first? I’ve got you! The Affiliate Program Roadmap walks you through six essential steps on your path to launching an affiliate program for your digital product. There are even checklists for each step so you can make sure you have dotted every ‘i’ and crossed every ‘t’ before you launch.

Let’s take a look at what’s inside, shall we?

Step-By-Step Affiliate Strategy Guide

No more time wasted figuring out a clear roadmap for setting up an affiliate program and what's needed to get started. I've put all the moving pieces of an affiliate program in one easy-to-follow guide that makes set-up simple. From setting your goals to choosing your affiliate software, I'll give you the exact information you need to begin building your affiliate program.

Step-By-Step Affiliate Strategy Guide

No more time wasted figuring out a clear roadmap for setting up an affiliate program and what's needed to get started. I've put all the moving pieces of an affiliate program in one easy-to-follow guide that makes set-up simple. From setting your goals to choosing your affiliate software, I'll give you the exact information you need to begin building your affiliate program.

Affiliate Launch Planner

Planning a big launch but don't know when to get affiliates involved? Take your launch date, pop it into my Affiliate Launch Planner, and voila! You'll have all the dates and tasks you need to keep your affiliates in the loop with your next promotion so they can build buzz around your product and get you those juicy sales stats!

Affiliate Commission Calculator

'What's the best commission rate for my affiliate program?' is a question I get asked a LOT. Stop spending time crunching the numbers and let me do the math FOR you. When you open the Toolkit, you'll get access to my commission calculator - you pop in some numbers and you can work out the best commission rate for your program.

"But the biggest thing for me is the community that comes with it. […] Everybody in there who has gone through the Affiliate Program Toolkit as well, they all share ideas and bounce ideas about how to really best leverage your program. And that, in itself... like I would be extremely surprised if you did not get your money back just from that in itself…" - Ruth, Ruth XO

And that’s just in the first module!

"I think the best part for me is how unbelievably supported you are. There's a Facebook group for it and Zoe is like right there. She is answering questions, giving you her feedback, and it's just it's invaluable." - Dama Jue, Details To Dama

i’m here to help you!

get additional support

If you join the Affiliate Program Toolkit, you’ll also get an invitation to my Customer-Only Facebook Group so you can ask questions, seek support, and get personalised advice from me about your affiliate program.

Plus, at checkout, you’ll get the option to add-on 3 months of 1:1 Weekly Office Hours with me to get more in-depth answers to your questions!

 affiliate program toolkit FAQs

  • The Affiliate Program Toolkit is accessible via ThriveCart Learn and a private Facebook group. It's a mix of downloadable PDFs, video trainings, shared Google Docs and AirTable sheets.

  • Your purchase includes any updates to the product for as long as the product is available.

  • Of course! If you have a team member you’d like to provide access to, just drop me an email and I’ll happily add one extra team member to your purchase.

  • Sadly not! Your first affiliate program will only work if your affiliates have a product to sell.

    I'd recommend bookmarking this page and coming back to it when you have a validated product you want to scale!

  • If you have a program that isn’t performing, the Toolkit may be exactly the thing you need to make it profitable!

    As well as advice on setting up and launching your program, I teach strategies on how to build and manage an affiliate program (that you may not have considered) as well as offering my 1:1 help in the private group and, if you add it on, during weekly office hours!

    A handful of Toolkitters already had programs that needed refreshing, including Kory who said that after going through the Toolkit she had “lots of ideas on how to not only grow my program but also empower my affiliates to be able to generate more sales so they can earn more!”

    Alternatively, you could take a look at Revamp Your Referrals if your affiliate program needs more of an in-depth refresh.

  • 100%! The Toolkit is created with digital products in mind and the majority of Toolkitters are B2B but the same strategies apply to B2C businesses!

    Your customers don't need to have email lists to become affiliates. With B2C businesses, you can position your affiliate program as a ‘referral program’ or a ‘refer a friend’ program.

    With B2C, you can also conduct affiliate outreach by reaching out to other authorities in your niche (and niches that work hand-in-hand with your offer) to join your affiliate program! There are plenty of ways to grow in B2C affiliate programs!

  • The Affiliate Program Toolkit was created for digital product sellers and, therefore, it isn't tailored towards physical products.

    That said, the strategies and trainings are definitely applicable to a physical product based business. If you’re not sure, hit the chatbox on the bottom right of this page and we can have a chat to make sure it's right for you!

  • Yes! Toolkitters have seen success with high-ticket products *and* low-ticket products!

    Your affiliate program success will really depend on how you incentivise your affiliates and how you position it to them. Affiliates can do really well with lower-ticket products!

  • I haven’t created email or social swipe copy for you. Why? Because this is something that is so personal to your product and your tone of voice. That said, I do teach you how to create swipe copy quickly and easily!

  • I’m not a lawyer of ANY kind so the Toolkit doesn't include a pre-written agreement, no but I do teach you what your agreement should include as well as recommending my favourite resources for buying affiliate agreement templates.

    The Toolkit also includes a guest expert training from a lawyer on the legal side of affiliate programs!

    Psst: my go-to recommendations are Boss Contract Society & Nicole Cheri Oden.

  • Affiliate software is on such a case-by-case basis that it doesn’t make sense to offer trainings for all affiliate tracking platforms so I can’t promise your favourite tool will be covered in the Toolkit.

    However, I do teach you how to choose the best affiliate program software for your needs and I can help you 1:1 in the private group and during weekly office hours.

    (If you are planning to use ThriveCart for your affiliate program, take a look at ThriveCart for Affiliates.)

  • I’m sorry I haven’t answered your question! You can either:

    • Ask me your question in the chatbox (in the bottom right) and we can have a chat!

    • Drop me a DM on Instagram (@zoelinda_) or Voxer (@zoelinda) and we can have a chat!

    • Email me your question at hello@zoelinda.co.uk with the subject ‘Affiliate Program Toolkit’

    You can expect me to get back to you within 2 to 3 business days.

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